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Northland - The subtropical Northland experience promises a contrast between the relative sophistication of the east coast and the soulful simplicity of the west coast. Much of Northland's extensive coastline remains unspoilt - an aquatic playground for adventure activities and escapist relaxation. Whangarei and Opua are havens for international and local yachts; Tutukaka and Russell are game fishing hot spots; the beaches of Doubtless Bay are endlessly beautiful.

Auckland - Imagine an urban environment where everyone lives within half an hour of beautiful beaches, hiking trails and a dozen enchanted holiday islands. Add a sunny climate, a background rhythm of Polynesian culture and a passion for outstanding food, wine and shopping - you're beginning to get the picture of Auckland.

Coromandel - Rustic, relaxed and unspoiled, the Coromandel is one of New Zealand's best-loved holiday destinations. The rugged volcanic hills are cloaked in native rainforest, and more than 400 kilometres of spectacular coastline promises you can find the beach of your dreams. The Coromandel is a place where bush and beach are both easily accessible. In the same day, you can experience the blue dazzle of the Pacific Ocean and calming greenness of the kauri forest.

Waikato - The Waikato region has two spectacular landscapes - one above ground, the other below. In both cases, nature has been generous. On the lush surface, the scenery is green to the extreme. Fertile soils, reliable rainfall and kind temperatures have created a pastoral heaven.

Rotorua - Rotorua's community philosophy is beautifully expressed with the word manaakitanga. In the spirit of hospitality, manaakitanga encompasses the cultural strength of Rotorua's people; the amazing geothermal earth forces of the region; the natural beauty of the forests, lakes and rivers; and the development of sustainable tourism.

Bay of Plenty - The Bay of Plenty is a place of beautiful harbours, long white surf beaches and a sunny, easy going lifestyle. Everything you need for a blissful holiday is here. The Pacific Coast Highway touring route brings travellers into the bay, and the city of Tauranga is often their first port of call. Located on a stunning harbour, Tauranga is a thriving commercial centre with a passion for good food, wine and stylish shopping.

Eastland - Eastland is the place where the first Polynesian migration canoes landed, where Captain Cook made his first landfall and where Maori and European first encountered each other. Maori life is evident in every settlement you see. There are carved meeting houses, beautifully painted Maori churches, children riding horses bareback on the beach and conversations in Te Reo. Deep in the misty Te Urewera Ranges, descendents of the 'Children of the Mist', the ancient Tuhoe tribe, still live in harmony with the forest around the village of Ruatahuna.

Taranaki - The dramatic, snow-topped volcanic cone of Mount Taranaki is a spiritual and physical force in this region. The mountain is the source of over 50 rivers and streams, the home of many botanically unique plants, and the subject of many stories and legends. On sighting the mountain in 1642, explorer Abel Tasman said it was 'the noblest hill I've ever seen'.

Ruapehu - The 800 square kilometre Tongariro National Park (a World Heritage Area) is the centre of attraction for this region. It was gifted to the country by the local Ngati Tuwharetoa people, who recognised that a treasure so precious needed to belong to all New Zealanders.

Lake Taupo - The Lake Taupo region in New Zealand's volcanic heartland is rich in Maori tradition. It also has some of the country's finest untouched, uncrowded and unique landscapes. The lake itself was the result of the most violent volcanic eruption the world has seen in the past 5000 years - the ash affected the sunsets as far away as Europe and China.

Hawke's Bay - For travellers, Hawke's Bay Wine Country presents an eclectic mix of visual and sensual experiences. The region is New Zealand's leading producer of red wines, has the greatest concentration of Art Deco architecture and hosts the country's most elaborate celebrations of Matariki - the Maori New Year. As if that weren't enough, Hawke's Bay is also known for its artisan gourmet foods and glorious beaches that stretch from Mahia Peninsula in the north to Porangahau in the south.

Manawatu - The Wanganui, Rangitikei, Manawatu and Tararua districts are bound together by magnificent rivers, forested ranges, deep gorges and long stretches of wild surf beach. There is a strong emphasis on rural lifestyle in this region, as well as an exciting choice of outdoor adventures.

Wellington - Wellington, New Zealand's capital city, is imaginatively positioned between a picturesque harbour and forested green hills. The city is home to memorable arts, cultural and heritage attractions including the national museum, Te Papa. Natural attractions, such as the wild south coast, are within easy reach of the city centre.

Wairarapa - Wairarapa is tucked away in the south-east corner of the North Island, at the foot of the rugged Tararua Range. Maori called the region 'Land of Glistening Waters'. If you arrive from Wellington, you'll wind your way over the Rimutaka hills and along the route trodden by early European settlers 150 years ago. The vast Wairarapa valley will open up before you, fringed by mountains to the west and rugged coast to the east.

Nelson - A pocket of paradise in the top northwest corner of the South Island, Nelson has a positive, creative attitude to life - and it's easy to see why. The region, which is the sunniest in New Zealand, has for many years attracted residents who love to use their imaginations. There are more than 350 working artists and craftspeople living in Nelson, including traditional and contemporary Maori artists. Their work is often inspired by the region's exceptionally beautiful geography - coastal, forest and valley landscapes provide places to wander and dream.

Marlborough - For centuries, Marlborough has offered safe harbour to travellers. First to Maori traders and war parties; then to European explorers, such as Captain James Cook and Dumont D'Urville; and now to visitors seeking new landscapes and rejuvenating experiences.

West Coast - With a population of only 31,000 people, the West Coast retains the feeling of a pioneer frontier. It's a wild place known for rivers and rainforests; glaciers and geological treasures. Legends and stories from the past cling to every feature of the landscape.

Canterbury - From the silvery beaches of the coast to the jagged peaks of the Southern Alps, the Canterbury landscape is impossible to ignore. Big scenery is the order of the day - huge panoramas of ocean or mountains, great sweeps of pastureland and massive amounts of sky.

Dunedin - The Otago coast stretches from the Waitaki River north of Oamaru to the mighty Clutha River south of Dunedin. The Waitaki district is a place of haunting natural beauty, complemented by Oamaru's historic whitestone architecture. Travellers come to see the diverse wildlife, idyllic fishing villages and rolling green pastures.

Lake Wanaka - Lake Wanaka is a place to take a deep breath and relax. Protected from the outside world by the grandeur of the mountains, you're enclosed in a hidden paradise. Crystal clear lake waters lap the shores of Wanaka town and the feet of the Southern Alps, which are home to winter ski fields and the dramatically alpine Mount Aspiring National Park.

Queenstown - The first people to discover Queenstown's rare beauty were Maori pounamu (jade) hunters. Then came the gold miners, in search of another kind of treasure. Today Queenstown is treasured for its magnificent scenery, adventure opportunities and luxury lifestyle.

Central Otago - Central Otago is a region touched by history, with a powerful landscape of ancient mountains, weathered rock formations, alpine herb fields and fast rivers. In ancient times, Maori travelled through Central Otago on their way to the pounamu rivers of the west coast. Hunting parties also visited the region - they built rafts and used the Clutha River to transport moa and other game back to the east coast.

Fiordland - The power of Fiordland's scenery never fails to enthral travellers. Waterfalls tumble hundreds of metres into massive fiords; ancient rainforest clings impossibly to the mountains; shimmering lakes and granite peaks look the same today as they did a thousand years ago.

Southland - In contrast to the dryness of Central Otago, Southland is lush and green. Tranquil waterways attract fly-fishing enthusiasts in search of brown trout. Near-pristine southern rainforest provides opportunities for day walks and hiking. The amazing Catlins Coast promises wildlife encounters and the chance to see Curio Bay - a petrified forest of subtropical kauri and other trees dating back to the Jurassic age.

Source: - Tourism New Zealand



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